{"id":3212,"date":"2017-08-10T20:57:08","date_gmt":"2017-08-10T20:57:08","guid":{"rendered":"http:\/\/www.thedutchess.be\/2017-8-9-have-you-hugged-an-seo-today\/"},"modified":"2017-08-10T20:57:08","modified_gmt":"2017-08-10T20:57:08","slug":"2017-8-9-have-you-hugged-an-seo-today","status":"publish","type":"post","link":"https:\/\/thedutchess.be\/nl\/2017-8-9-have-you-hugged-an-seo-today\/","title":{"rendered":"Bridging the gap between SEO, UX &#038; Content Strategy, with Jess Vice"},"content":{"rendered":"<p>Search Engine Optimisation (SEO), content strategy and UX have similar goals: to help people find what they need and complete their task. But it hasn&#8217;t always been like that with SEO. Things have changed, though. It&#8217;s about time we built some bridges. Have you hugged an SEO professional today?<!--more--><\/p>\n<p><a href=\"https:\/\/twitter.com\/JessViceUX\">Jess Vice<\/a>\u00a0works at <a href=\"https:\/\/www.clearlink.com\">Clearlink<\/a> as a UX specialist. She works closely together with the SEO-professionals on her team and can account for multiple instances where SEO helped her to do her job better. She shares her experiences in this podcast. Also, you&#8217;ll learn a bit about how SEO-experts tick, and how you can help them.<\/p>\n<p>If you don&#8217;t have a dedicated SEO-guru on your team, and you find yourself in need of some SEO related insights, Jess has some tips &amp; tricks for you, too.<\/p>\n<p>After listening to this podcast, you will want to run to your SEO co-workers, and have coffee and cake with them, we promise!<\/p>\n<figure id=\"attachment_2915\" aria-describedby=\"caption-attachment-2915\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-2915\" src=\"https:\/\/i0.wp.com\/www.thedutchess.be\/wp-content\/uploads\/2017\/08\/Jess-Vice.jpg?resize=300%2C450\" alt=\"Portrait of Jess Vice\" width=\"300\" height=\"450\" srcset=\"https:\/\/i0.wp.com\/thedutchess.be\/wp-content\/uploads\/2017\/08\/Jess-Vice.jpg?w=300&amp;ssl=1 300w, https:\/\/i0.wp.com\/thedutchess.be\/wp-content\/uploads\/2017\/08\/Jess-Vice.jpg?resize=200%2C300&amp;ssl=1 200w\" sizes=\"(max-width: 300px) 100vw, 300px\" data-recalc-dims=\"1\" \/><figcaption id=\"caption-attachment-2915\" class=\"wp-caption-text\">Jess Vice,\u00a0picture by Scott Anderson<\/figcaption><\/figure>\n<p><iframe loading=\"lazy\" style=\"border: none;\" title=\"Bridging the gap between SEO, UX &amp; Content Strategy, with Jess Hutton\" src=\"https:\/\/www.podbean.com\/media\/player\/bgxmv-8bde35?from=usersite&amp;vjs=1&amp;skin=1&amp;fonts=Helvetica&amp;auto=0&amp;download=1\" width=\"100%\" height=\"315\" scrolling=\"no\" data-name=\"pb-iframe-player\"><\/iframe><\/p>\n<p><em>You can also find this episode and subscribe to the podcast in your favourite podcast app.<\/em><\/p>\n<p>Are you an SEO professional? We would love to hear from you! Tell us what you think of the episode and about your experiences. Maybe we&#8217;ve missed something and you have some extra tips? Leave a comment under this blog post!<\/p>\n<p>Not an SEO expert? Not to worry, your comments, ideas and feedback are just as welcome.<\/p>\n<h2>Links:<\/h2>\n<ul>\n<li><a href=\"https:\/\/moz.com\">MOZ<\/a>\u00a0&#8211; Great resource for SEO updates<\/li>\n<li><a href=\"https:\/\/twitter.com\/dr_pete\">Dr. Pete Meyers on Twitter<\/a>\u00a0&#8211;\u00a0Marketing Scientist at MOZ<\/li>\n<li><a href=\"http:\/\/bloomberry.com\">Bloomberry<\/a>\u00a0&#8211; Advanced forum searching<\/li>\n<li><a href=\"https:\/\/www.screamingfrog.co.uk\/seo-spider\/\">Screaming Frog SEO Spider<\/a> &#8211; Crawls and analyses the SEO of websites<\/li>\n<li><a href=\"https:\/\/www.quora.com\">Quora<\/a>\u00a0&#8211; Q&amp;A forum<\/li>\n<\/ul>\n\n<!-- wp:themify-builder\/canvas \/-->\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search Engine Optimisation (SEO), content strategy and UX have similar goals: to help people find what they need and complete their task. But it hasn&#8217;t always been like that with SEO. Things have changed, though. It&#8217;s about time we built some bridges. Have you hugged an SEO professional today?<\/p>\n","protected":false},"author":2,"featured_media":3118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[145,151],"tags":[152],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bridging the gap between SEO, UX &amp; Content Strategy, with Jess Vice - Saskia Videler<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thedutchess.be\/2017-8-9-have-you-hugged-an-seo-today\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bridging the gap between SEO, UX &amp; Content Strategy, with Jess Vice - Saskia Videler\" \/>\n<meta property=\"og:description\" content=\"Search Engine Optimisation (SEO), content strategy and UX have similar goals: to help people find what they need and complete their task. 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